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David Deal
David Deal

754 Followers

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Jul 21

The Mythology of Lives Lost

Memory is a terrible liar and a powerful myth maker. And sometimes it speaks to deep, almost unconscious truths. On January 10, my sister Cathy died suddenly of a heart attack in her home. She lived alone. My sister Karen discovered her body in a recliner chair, with a mobile…

Memoir

8 min read

The Mythology of Lives Lost
The Mythology of Lives Lost
Memoir

8 min read


Jun 30

Why Grimace Is on a Rampage

The Grimace shake is wreaking havoc, and McDonald’s couldn’t be happier. Grimace is at the center of one of the hottest (and hilarious) memes taking TikTok by storm. McDonald’s recently launched the Grimace Birthday Meal to celebrate the 52nd birthday of Grimace, a character McDonald’s created in the pre-Internet days…

Marketing

3 min read

Why Grimace Is on a Rampage
Why Grimace Is on a Rampage
Marketing

3 min read


Mar 24

Why Apple Wants to Show Movies in Theaters

Apple is making a big bet on Old Hollywood and taking on Netflix. According to Bloomberg, Apple plans to spend $1 billion a year to produce movies that will be released in theaters. Reportedly, Apple has approached movie studios about partnering to release a few titles in theaters this year…

Apple

2 min read

Why Apple Wants to Show Movies in Theaters
Why Apple Wants to Show Movies in Theaters
Apple

2 min read


Mar 11

“Shaft”: When the Oscars Really Matter

When I was a kid, I had my mind blown watching Isaac Hayes perform the theme from “Shaft” on TV during the Academy Awards telecast. I am reminded of that moment when I consider why the Oscars matter. The Oscars are a cultural touchstone. The Academy Awards represent the beliefs…

Oscars

3 min read

“Shaft”: When the Oscars Really Matter
“Shaft”: When the Oscars Really Matter
Oscars

3 min read


Jan 31

The Power of Instinct and “The Last of Us”

The X factor — human instinct, undefinable and unknowable — still matters in a world where people increasingly rely on machines to do their thinking for them. A January 29 episode of the HBO Max show “The Last of Us” has sparked a resurgent interest in a song sung by…

Creativity

5 min read

The Power of Instinct and “The Last of Us”
The Power of Instinct and “The Last of Us”
Creativity

5 min read


Published in

Bootcamp

·Dec 31, 2022

Memorable Album Covers of 2022

2022 reminded us of the power of record albums to create events. Harry Style’s Harry’s House united Gen Z listeners around a shared passion like the Beatles did for Baby Boomers back in the day. Beyoncé’s Renaissance dominated social media. …

Music

3 min read

Memorable Album Covers of 2022
Memorable Album Covers of 2022
Music

3 min read


Nov 25, 2022

Why Authenticity is Dolly Parton’s Superpower

What make a brand authentic? For an answer, take a close look at the story of Dolly Parton, who is the latest recipient of the Bezos Courage and Civility Award. Once upon a time, Dolly Parton was one of the biggest country singers in the world. But her appeal was…

Music

3 min read

Why Authenticity is Dolly Parton’s Superpower
Why Authenticity is Dolly Parton’s Superpower
Music

3 min read


Nov 25, 2022

Inside the Great Ticketmaster Taylor Swift Meltdown of 2022

Where were you during the Great Ticketmaster Taylor Swift Meltdown of 2022? This question looms large ten days after the infamous crashing of Ticketmaster’s site during the fan pre-sale for Taylor Swift’s 2023 Eras tour. It is not the first time Ticketmaster angered fans with a terrible customer experience (CX)…

Music

8 min read

Inside the Great Ticketmaster Taylor Swift Meltdown of 2022
Inside the Great Ticketmaster Taylor Swift Meltdown of 2022
Music

8 min read


Oct 20, 2022

Calling Taylor Swift: Amazon and the NFL Need You

Amazon is placing a big bet on the allure of two powerful brands, Taylor Swift and the NFL, to generate a commercial payoff through the almighty triad of Amazon Prime, Amazon Music, and Prime Video. During Thursday Night Football (TNF) October 20, Taylor Swift, one of the most popular artists…

Sports

3 min read

Calling Taylor Swift: Amazon and the NFL Need You
Calling Taylor Swift: Amazon and the NFL Need You
Sports

3 min read


Jul 2, 2022

How Beyoncé Owns the Moment

Beyoncé understands the power of the moment. The digital economy is built one moment at a time. We crave seconds of fleeting engagement on our TikTok and Instagram feeds. Most of us skip songs on Spotify unless they capture our attention within 10 seconds. …

Music

4 min read

How Beyoncé Owns the Moment
How Beyoncé Owns the Moment
Music

4 min read

David Deal

David Deal

754 Followers

Writer and pop culture lover.

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